SONA Business

Introduction

SONA Business is a global connectivity partner delivering internet, cloud and telecom solutions, enabling businesses to stay seamlessly connected with reliable, scalable and enterprise grade technology infrastructure.

SONA Business is a global connectivity partner delivering internet, cloud and telecom solutions, enabling businesses to stay seamlessly connected with reliable, scalable and enterprise grade technology infrastructure.

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Client

SONA Business

Industry

Technology

For SONA Business, one of our early tech focused clients, we developed a structured social media approach to strengthen their digital presence across platforms. Our strategy was informed by market research and competitor analysis, allowing us to identify content styles that would resonate within the technology and telecommunications space.

We refreshed their visual direction by refining colour usage, improving grid layouts and creating a more cohesive brand identity across Instagram and LinkedIn. Content included a mix of informative posts and dynamic video formats that simplified complex topics around connectivity and cloud solutions.

We also supported the brand with additional assets such as LinkedIn banner designs and event based content, where we collated and edited videos to highlight their participation and industry presence. Through consistent execution and strategic direction, we helped position SONA Business as a more visible and credible player within the tech ecosystem.

For SONA Business, one of our early tech focused clients, we developed a structured social media approach to strengthen their digital presence across platforms. Our strategy was informed by market research and competitor analysis, allowing us to identify content styles that would resonate within the technology and telecommunications space.

We refreshed their visual direction by refining colour usage, improving grid layouts and creating a more cohesive brand identity across Instagram and LinkedIn. Content included a mix of informative posts and dynamic video formats that simplified complex topics around connectivity and cloud solutions.

We also supported the brand with additional assets such as LinkedIn banner designs and event based content, where we collated and edited videos to highlight their participation and industry presence. Through consistent execution and strategic direction, we helped position SONA Business as a more visible and credible player within the tech ecosystem.

Goal

Establish SONA Business’s digital presence through strategic content creation, positioning the brand as a reliable connectivity and cloud solutions provider while building a strong and consistent presence across LinkedIn and Instagram.

Results

Results achieved in one month.

Impressions: 484 | Page Views: 105 | Reactions: 9

Average LinkedIn engagement sits near 2%, with anything above regarded as strong.

Audience

SMEs, IT managers, Enterprise tech teams, Telecom procurement leads, Cloud infrastructure teams, Business decision-makers

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